Black Friday vs. Cyber Monday


by: Christina Smith

 

Black Friday and Cyber Monday are two of the biggest spending days of the year. Which do you prefer? It really comes down to are you a in store hustle and bustle kind of shopper or would you rather be cozied up in your room clicking the purchase button?

 

Billion. Cyber Monday is growing in popularity and has become even bigger than Black Friday in Terms of Online Sales. As of 2016, Black Friday drove over $3 billion in online sales alone. However, according to Adobe, Black Friday was edged out in 2016 by Cyber Monday online sales only at $3.39 The 3.5 billion marks a 12.1% jump over Cyber Monday the previous year in 2015.

 

It seems like Black Friday deals focus more on electronics while Cyber Monday focus more on apparel. Whether you decide to partake in either or both just remember because an item is marked down it doesn't mean it's a good deal. One study found that nearly 20 percent of items on sale for Black Friday were actually more expensive than they were the week before. Here are some comparisons between the two days

 

Through a polling of 1,00 Americans over the age of 18:

 

What proportion of adult American consumers intend on shopping on Black Friday and Cyber Monday:

66% of Americans will be participating in Black Friday.

49% of Americans will be participating in Cyber Monday.

 

The average American consumer will spend:

$376.47 on Black Friday.

$100.20 on Cyber Monday

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