By: Enoch Parker
Greetings
ladies and gentleman, here we are again to discuss arguably the most
controversial debate of which car is the safest and most efficient ready for
purchase vehicle in the United States today. To my surprise in 2017 is proven
that Tesla Motors came in fourth place behind rival competitors such as BMW,
Mercedes Benz, and Volvo. Typically, the automotive industry has a history
of quickly eliminating competitive threats. The main prime reason that Elon
Musk’s company is not perceived as a threat is because they are innovating new
ways for electric cars to be common among drivers. Rival competitors see many
too great of risks with the whole “electric car” concept because it is not yet compatible.
When
taking a brief look at the Big Data here it clear to understand that Tesla is
highly respected but its sales performance is behind its major competitors. I
think that Tesla are a few years away from incredible breakthrough among the
electric car industry. It’s a risky investment but if done right Tesla has the
capability of being the number manufactured vehicles in the United States give
or take a few years down the road. In the image below according to (BusinessInsider.com)
it is clear to see that the only thing holding tesla back is the price of its
electric cars. The average American does not spend $100k on cars so its target
market is very limited compared to other companies such as Ford/Volvo which are
selling cars for $30k and under. All implications and modifications on each
tesla car come equipped with very expensive additional services to people with
fat pocketbooks.
Upon
reflection, Tesla’s movement is the perfect investment due to all the custom
features on each model. Once musk and his engineers modify prices to compete
with other car brands they then will shock and change the way we humans drive
cars forever essentially.
Photo Source: http://www.businessinsider.com/how-tesla-compares-to-other-electric-cars-2016-8


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